JOA Camp is Groupe Pilote's entry-level motorhome brand for first-time buyers, offering a straightforward, easy-to-understand range built on Citroën Jumper chassis. Manufactured in the same French factories as Pilote motorhomes.

The range includes:

The 60F — entry-level French bed configuration, compact and accessible.

The 70Q — 6.99m, 4 seats, 4 berths with optional +2 berths. A practical family-oriented layout.

The 70T — similar dimensions to the 70Q with alternative layout configuration.

The 75Q — 7.40m, 5 seats, the largest model with generous living space. Won Best 2 Berth Motorhome at the 2023 Practical Motorhome Awards.

The 75T — low-profile model with 140hp Citroën engine, 130L fresh water, 95L waste water.

All models feature 5-year warranty, 45mm floor insulation, 50mm rigid wall insulation, aluminium skirts, double-glazed windows and frost-free water systems.

JOA Camp was launched in 2022 by Groupe Pilote, created specifically for the post-COVID motorhome market to serve first-time buyers with an affordable, easy-to-understand entry-level range. The name 'Joa' means 'joy' in Breton, reflecting the brand's mission to bring happiness through accessible motorhoming.

All vehicles are manufactured at Groupe Pilote's French production facilities near Nantes, using the same production lines as the parent Pilote brand. This ensures quality backed by Groupe Pilote's 45+ years of manufacturing expertise.

In 2026, the brand is evolving to become 'Joa by Pilote', marking a closer association with the premium parent brand while maintaining its accessible identity.

Within Groupe Pilote, JOA Camp sits alongside Pilote (flagship), Frankia (premium German), Le Voyageur (luxury French), Bavaria (design-led), Mooveo (budget) and Hanroad (van conversions).

Budget motorhoming made simple — JOA Camp's straightforward lineup eliminates the confusion that can overwhelm first-time buyers, with clear model designations and transparent pricing.

Pilote quality at entry-level pricing — built on the same production lines as Pilote motorhomes, with aluminium skirts, proper insulation and polyester roof panels.

Award-winning value — the 75Q won Best 2 Berth Motorhome at the 2023 Practical Motorhome Awards, demonstrating quality that belies the budget positioning.

5-year warranty — exceptional warranty coverage for a budget brand provides genuine peace of mind.

If you're a first-time motorhome buyer — JOA Camp was designed specifically for newcomers, with simple choices and accessible pricing.

If you want Pilote quality on a budget — same factories, same production lines, but at entry-level pricing under £50,000.

If warranty matters — the 5-year warranty is exceptional for a budget brand.

If you want a Citroën Jumper base — competitively priced alternative to Fiat Ducato-based competitors.

Very young brand — launched 2022, minimal long-term reliability data or used market presence.

Budget specification — entry-level materials and fittings reflect the competitive pricing.

Citroën Jumper base — less common than Fiat Ducato, potentially affecting parts availability and dealer familiarity.

Firm ride quality — the Sevel chassis can feel firm, with some rattling from living areas reported.

Limited UK used market — very few used examples available given the brand's youth.

Check the Citroën Jumper base vehicle — service history, turbo condition, AdBlue system.

Verify 5-year warranty status — confirm warranty coverage and any servicing requirements.

Inspect insulation quality — check the 45mm floor and 50mm wall insulation is intact and undamaged.

Conduct thorough damp check — despite quality construction, always verify with calibrated meter.

Test all systems — heating, water, fridge, electrical circuits through complete cycle.

JOA Camp provides a 5-year warranty through Groupe Pilote's dealer network — exceptional coverage for a budget brand.

For used purchases, verify warranty status and confirm all servicing requirements have been met.

OakTree Motorhomes offer up to three years of RAC-backed warranty, complementing any remaining manufacturer coverage.

When buying a used JOA Camp, look for a dealer that offers an independent warranty backed by a provider like the RAC. This means your warranty remains valid even if the dealer ceases trading. OakTree Motorhomes offer up to three years of RAC-backed warranty, covering the average ownership period.